BBC Worldwide appoints Tobi de Graaff Global Director Commissioning and Co-Production
BBC Worldwide appoints Tobi de Graaff Global Director Commissioning and Co-Production

BBC Worldwide appoints Tobi de Graaff Global Director Commissioning and Co-Production

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Nick Percy Made Executive Vice President for Western Europe

BBC Worldwide today announced the appointment of Tobi de Graaff to the newly created role of Global Director Commissioning and Co-production. The role will be responsible for developing and executing commercial strategies for premium content.

De Graaff’s expanded remit builds on his experience managing BBC Worldwide’s relationship with key national and global customers while Executive Vice President, Western Europe.  In his new role he will report to Chief Content Officer, Helen Jackson.

BBC Worldwide further announced the appointment of Nick Percy as Executive Vice President of Western Europe.  Percy’s enhanced role will see him oversee all of the company’s business activities in this newly expanded region, consisting of Benelux, France, Germany, Iberia, Italy and the Nordics. His remit includes responsibility for some of BBC Worldwide’s biggest sales clients, the Northern European channels portfolio and production bases in France, Germany and the Nordics.

Paul Dempsey, President Global Markets, BBC Worldwide said, ‘Tobi’s understanding of, and relationship with, our key sales clients is second to none and his expertise will bring a whole new level of insight to our premium production partners.’

He added, ‘Nick is a successful leader whose understanding of the increasingly complex European landscape makes him perfectly suited to growing our business across these important markets.’

Under Percy BBC Worldwide’s Northern Europe business has seen strong profit growth across all major business lines.  

Percy has held a number of positions at BBC Worldwide including EVP Northern Europe, VP and General Manager for Central and Eastern Europe and Director of Business Development and Digital. He starts his new role immediately and will be based at BBC Worldwide’s London office.

Over BBC Worldwide
BBC Worldwide is de belangrijkste commerciële tak en een volledige dochteronderneming van de British Broadcasting Corporation (BBC). De visie van BBC bestaat erin om te bouwen aan BBC’s merken, publiek, commerciële rendement en reputatie over de wereld. Dit wordt bereikt door te investeren in BBC content, die te commercialiseren en te tonen over de hele wereld, op een manier die in lijn is met de BBC-normen en waarden. Het bedrijf draagt ook wereldwijd Britse creativiteit uit.

In 2015/16 heeft BBC Worldwide £133.8m headline winst gegenereerd en £1,029.4m headline sales. £222.2m keerde terug naar BBC. Bezoek voor meer gedetailleerde informatie over de prestaties van BBC de website met het jaarverslag:
www.bbcworldwide.com/annual-review
www.bbcworldwide.com
twitter.com/bbcwpress

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